E-commerce is all about selling products and services. There are many How to Rank High and Boost Your Sales articles on the Internet but the majority of them lack a single original idea, clear content and understandable language. This is the main reason why I decided to list 101 ways (easy to read and apply) you can follow to increase your website conversions and sales.

Since the whole process of increasing conversions and sales has different stages, the below list was divided into two parts: website promotion and web analysis.
So here go the very 101 ways:

1) Design your site for humans and search engines.
2) Choose a catchy domain name.
3) Find reliable hosting.
4) Make the main page and inner pages easy to show up/load in the search engines.
5) Create quality content.
6) Learn SEO.
7) Make your site Google-friendly.
Optimize each page for a separate keyword.
9) Give the title to each page using the keyword it was optimized for.
10) Use meta tags.
11) Make the most of on-page SE optimization.
12) Analyze competition in your field.
13) Analyze potential traffic.
14) Create easy and functional sitemap with links to all inner pages.
15) Pay careful attention to the structure of links and their concentration.
16) Apply off-page SE optimization.
17) Work on link building.
18) Accept links only from sites with relevant and quality content.
19) Identify your field’s gurus and link to them.
20) Use deep-linking.
21) Add a page inviting people to link to you.
22) Check the number of inbound and outbound links on each separate page linking to your site.
23) Concentrate on one-way links.
24) Review your products/services on other sites.
25) Write press releases.
26) Advertise your site through forums and discussion boards.
27) Start a blog about your online business.
28) Write authority posts.
29) Reply to comments left on your blog.
30) Make your blog lively.
31) Submit to free/paid directories.
32) Submit to niche directories.
33) Use PPC ads.
34) Discover referral systems.
35) Write appealing headlines.
36) Avoid flashy banners.
37) Write testimonials.
38) Keep adding sticky content.
39) Start an affiliate program.
40) Use keywords in image files.
41) Try offline advertising.
42) Promote your site in communities.
43) Use RSS feed.
44) Mention leaders in your field.
45) Create MySpace page for your site.
46) Buy quality links.
47) Rent quality links.
48) Buy text links.
49) Use social networking.
50) Join online business associations.
51) Podcast.

… to be continued.